Enable Strategy Lab
Warm & Cold Outreach Script Builder
Stop pitching. Start asking.
Generates a warm outreach opener (ask who they know, don't pitch) and a full cold outreach sequence - opener, value line, call to action, and follow-ups - since most replies come after the second or third message, not the first. Based on Alex Hormozi's $100M Leads.
Included in All Access, or unlock it on its own.
Who it’s for
- Getting interest, but it never turns into a sale?
Start here first: free Academy course
Stop Pitching, Start Asking
Pitching people who already know you feels transactional, and it usually is - which is exactly why it underperforms. Learn a different opener for warm contacts and a follow-up habit for the ones who don't know you yet, both from Alex Hormozi's "$100M Leads". Keep pitching the same way and you keep burning goodwill with the people most likely to actually say yes, if only you'd asked differently.
- 1.The Warm Outreach MistakePitching people you already know feels transactional. Asking them a different question doesn't.
- 2.The Follow-Up Is The MessageMost cold outreach replies do not come from the first message. They come from the second or third.
- 3.Pick Five NamesBefore you touch the script, name five real people you could ask the warm outreach question today.
- 4.Value Before The AskA cold message that offers something before it asks for anything gets read differently.
- 5.Quick CheckA few questions to lock in what you just covered.
- 6.Build Your ScriptsTurn both principles into an actual opener and a full follow-up sequence.
Questions
What does the Warm & Cold Outreach Script Builder do?
Generates a warm outreach opener (ask who they know, don't pitch) and a full cold outreach sequence - opener, value line, call to action, and follow-ups - since most replies come after the second or third message, not the first. Based on Alex Hormozi's $100M Leads.
How much does the Warm & Cold Outreach Script Builder cost?
It's included in All Access along with every other Lab and the full Academy, or you can unlock it on its own. The membership page has the current options.
Is it built for Australian businesses?
Yes. Enable Strategy Lab is built in Queensland for Australian small business owners, using Australian dollars, GST and Australian terms throughout.
Do I need to be good with numbers or strategy?
No. Each Lab walks you through one step at a time in plain English, with examples, and saves your work as you go so you can come back to it.
Is there anything I should read first?
Yes: the free Academy course "Stop Pitching, Start Asking" explains the thinking behind this Lab in 6 short lessons.